Since the brand’s inception in 2002, we have redefined clean beauty with one mission in mind—to offer PÜR Beauties multitasking beauty solutions that support—never compromise—their lifestyle. Designed to accentuate your natural-born beauty, our complete product mix is backed by technology designed to leave skin looking and feeling its best… long after the makeup comes off!

PÜR offers those of all ages, races and skin types high-performance beauty solutions and skin-loving products. By focusing as much on the ingredients left out of formulas as those that are included, PÜR sets the standard for a better kind of beauty. From complexion and color makeup to transformative skincare, our skin-enhancing formulas are clinically proven to deliver. PÜR is proud to be cruelty free, paraben free, gluten free, talc free, petrolatum free, mineral oil free and SLS free.